Quiz | Mrkt. M5 | Branding

A brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers

Which of the following factor is important when we talk about Branding?

There are many areas that are used to develop a brand including advertising, customer service, social responsibility, reputation, and visuals.

Brand equity is NOT the added value endowed on products and services, which may be reflected in the way consumers, think, feel and act with respect to the brand

Loyalty is an advantage to strong brand..

A brand promise is the marketer’s vision of what the brand must be and do for consumers